Advocacy & Executive Strategy

The Advocacy & Executive Strategy (AES) Business line offers in-depth expertise in strategic intelligence, analyzing market trends, geopolitical dynamics, and geostrategic challenges at local, regional, and global levels, with a particular focus on spheres of influence and geoeconomic intelligence.

Drawing on this expertise, P2A delivers strategic and operational recommendations closely aligned with each client’s priorities, combining long-term vision with actionable short- and medium-term initiatives.

This approach enables P2A to provide tailored solutions that effectively address the specific needs, unique expectations, and strategic objectives of its clients.

Missions conducted by the Advocacy & Executive Strategy unit :

Supporting an influential network for climate action in Africa

The AES pillar supports a network of key stakeholders, including political leaders, non-governmental organizations, and subject matter experts, collaborating to advance major climate action initiatives across Africa. Key objectives include developing African perspectives for presentation at COP (Conference of the Parties) and G20 summits, as well as pioneering solutions to safeguard food security in the face of climate change impacts across the continent.

Assistance to an international energy organization on critical minerals in Africa

The business line supports an international organization in evaluating and promoting the responsible and sustainable development of critical minerals across the African continent.

Organization of Climate Talks with Academic Institutions

The business line organizes regular conferences and dialogues that bring together leading academics, researchers, and experts on climate issues in Africa. These ‘climate talks’ offer opportunities to share the latest research findings, identify priorities and effective solutions, and foster collaboration between the academic community and policymakers.

Launch of a science-policy platform on climate emergencies in collaboration with a network of experts

The objective is to reinforce the connection between scientific research and policy development, with the intention of grounding climate policies more securely in empirical data and innovative solutions.

Elaboration and publication Policy Briefs within the G20 Working Group (T20)

As part of its engagement in international dialogue, the AES pillar co-authors policy briefs in collaboration with global experts and institutions. These briefs, submitted to G20 leaders, focus particularly on addressing food security challenges across Africa.

Supporting an influential network for climate action in Africa

The AES pillar supports a network of key stakeholders, including political leaders, non-governmental organizations, and subject matter experts, collaborating to advance major climate action initiatives across Africa. Key objectives include developing African perspectives for presentation at COP (Conference of the Parties) and G20 summits, as well as pioneering solutions to safeguard food security in the face of climate change impacts across the continent.

Assistance to an international energy organization on critical minerals in Africa

The business line supports an international organization in evaluating and promoting the responsible and sustainable development of critical minerals across the African continent.

Organization of Climate Talks with Academic Institutions

The business line organizes regular conferences and dialogues that bring together leading academics, researchers, and experts on climate issues in Africa. These ‘climate talks’ offer opportunities to share the latest research findings, identify priorities and effective solutions, and foster collaboration between the academic community and policymakers.

Launch of a science-policy platform on climate emergencies in collaboration with a network of experts

The objective is to reinforce the connection between scientific research and policy development, with the intention of grounding climate policies more securely in empirical data and innovative solutions.

Co-writing Policy Briefs within the G20 Working Group (T20)

As part of its engagement in international dialogue, the AES pillar co-authors policy briefs in collaboration with global experts and institutions. These briefs, submitted to G20 leaders, focus particularly on addressing food security challenges across Africa.

We are committed to delivering the following for our clients:

Studies, analyses & recommendations

Adaptation, Restructuring, and Redefinition of Strategies in Times of Crisis and/or in Anticipation of Exogenous Shocks

Development of international strategies

Studies, analyses & recommendations

Market
Research

  • Assessing project feasibility, analyzing competitors, and forecasting market demand;
  • Providing strategic decision-making support for clients;
  • Conducting in-depth analyses of trends and opportunities in targeted markets;
  • Identifying key growth drivers, industry challenges, and sector-specific outlooks.

VStrategic Monitoring, Economic 
Intelligence, Knowledge and data

  • Permanent monitoring of economic, political, and technological developments;
  • Strategic data collection and analysis to anticipate market trends;
  • Leveraging a wide range of information sources to enhance the knowledge base;
  • Producing actionable intelligence reports to support strategic decision-making.

Assessment of Challenges,
Risks, and Opportunities

  • Identification of strategic and operational issues impacting competitiveness;
  • In-depth analysis of risks related to competitive and regulatory environments;
  • Assessment of growth and optimization opportunities in a complex context;
  • Recommendation of measures to mitigate risks while capitalizing on opportunities.

Prospective 
Analysis

  • Identification of strategic and operational challenges affecting competitiveness;
  • In-depth analysis of risks in competitive and regulatory environments;
  • Assessment of growth and optimization opportunities in complex contexts;
  • Proposing measures to mitigate risks while leveraging opportunities.

Formulation of policy
recommendations

  • Formulation of policy recommendations (policy papers/policy briefs) based on rigorous analysis of market data and trends;
  • Proposing concrete strategies to enhance organizational competitiveness and resilience;
  • Integrating leading international practices into public and private sector policy development;
  • Providing clear directives to guide strategic decision-making.

Adaptation, Restructuring and Redefinition of Strategies in Times of Crisis and/or in Anticipation of Exogenous Shocks

3R Approach

Recover

Recovery strategies to tackle the immediate impacts of a crisis

Restart

Strategies for restarting action in a time of crisis

Reinvent

Strategies for restructuring and redefining the model to adapt to a new environment

Country Risk Analysis:

  • Comprehensive assessment of risks related to the macroeconomic, political, legal, and operational environment in the targeted countries;
  • Developing mitigation strategies to maximize opportunities while minimizing risks;
  • Identifying risk factors and sources of uncertainty that could impact investments and projects in each country.

Development of international strategies

International Growth Strategies

- Providing assistance in the formulation and execution of strategic growth initiatives across Africa and global markets ;
- Analyzing cultural, regulatory, and competitive characteristics of each market, with a focus on opportunities in Africa;
- Identifying target markets that best align with clients’ ambitions, highlighting potential across both African and international contexts;
- Designing personalized business models to address local challenges, supported by detailed country factsheets and in-depth analyses of economic, political, regulatory, and social contexts;
- Developing optimized organizations and processes to ensure sustainable operational performance;
- Implementing innovative solutions to enhance competitiveness and support sustainable growth, supported by recommendations on optimal location strategies.

Connection with an extensive network of

- National and international funders;
- International and regional organizations;
- Strategic partnerships with global economic players;
- Collaboration with development agencies and international financial institutions.

Networking

- Connecting with experts and opinion leaders in target markets;
- The division also provides support in the search for and identification of new commercial, financial, and strategic partners, operating both locally and internationally.

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Adresse du siège

74, rue Jaafar As Sadik, Agdal
10100, Rabat – Maroc

contact@positive-agenda.com

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